Some of the highlights included Daria sharing how you can hold her attention, research what role the COO has (since it can be quite different, org to org), and a story about cupcakes… Diana shared some amazing tie backs, keeping things clear and actionable for you when you're selling to the COO (and other C-Level executives, as well!).

Let us know in the comments what your takeaways were and be sure to ask any additional follow ups to Diana in the community!

Some great tips in here around how to uncover what kinds of metrics are important at the moment for each prospect, how remain fluid so you can rise to meet the CRO where they're at in their business's lifecycle, and the story about how a salesperson highlighted their solution's ability to attach to an existing initiative to create even more value.

Greg told us very specific things we can be doing to help streamline our process while building credibility. John then took a lot of the things Greg was giving us and tied it back directly to MEDDICC and how you'll be able to implement best practices during this process.

Dom's insights into what he's looking for paired up with John's takeaways and tips on how you can capitalize will truly impact how you're selling. Share what you thought and what stood out in the comments.

Find out what how Jori interprets things and what she wants to see from salespeople during their calls, how to get the CMOs attention, and some really creative tips for you to see what's working.

Share your takeaways in the comments and let us know what resonated most with you!

Listen in about what's important to the CFO, how they're thinking through the buying process, and a really great tip on how you can get in front of the CFO.

Share your takeaways in the comments and let us know if there's anything more you'd want to check out!

Let us know if you have any questions for Frank or comments with your own Insights in the comments!